What the course covers
- Demonstrations using ChatGPT for trend insight/customer segmentation, survey creation and competitive analysis
- readings demonstrate Claude for customer trends, Copilot for surveys and Gemini for competitive analysis
- risk/ethics module and a named project/peer review.
Practice & assessment
Customer-trend and segmentation insights, surveys, competitive analyses, a GenAI market-research project and peer-reviewed practice project. provider-listed practice; learner performance was not observed.
Time, cost & access
- Format
- Self-paced
- Delivery & schedule
- Current Coursera page lists a 2-hour self-paced course, 2 assignments and 1 peer review; it displays an enroll-for-free entry and October 6 start. Coursera's full-course/certificate access conditions and price were not tested; no free completion is inferred.
- Time
- 2 hours; 1 module
- Fee
- Confirm the fee with the provider.
- Teaching language
- English
- Entry requirements
- Ask the provider about prerequisites.
- Enrollment notes
- Official Coursera product page currently loads with a current start/enrollment pathway.
Before you enroll
- Transfer classification describes task-level PM usefulness, not a provider claim that the course is project-management training.
- Public listing evidence does not establish learner outcomes or completion quality.
- Any course-specific tool/license costs beyond the stated access facts were not independently tested.
- Primary Offered by field names Coursera; instructors include Christopher Klaus and Starweaver. Instructor identity is separate from the listed offering provider.
Latest recorded provider-source check: . Individual source dates appear below. Reconfirm current enrollment terms with the provider.
